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Bernd W. Wirtz
Digital Business

Digital Business ist ein wesentlicher Erfolgs- und Wettbewerbsfaktor für Unternehmen. Das Buch behandelt umfassend die Grundlagen, Strategien, Geschäftsmodelle und Entwicklungsmöglichkeiten. Neben operati…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 69,99*

Bernd W. Wirtz
Digital Business and Electronic Commerce

This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an analyt…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 149,34*

Multidimensional and Strategic Outlook in Digital Business Transformation

Especially after globalization, it can be seen that there is an increase in competition for almost all industries. In order to survive in such a competitive environment, companies have to take some action…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 175,23*

Artemis Saage,
Business Development: From Strategic Planning to Online Business Success

This comprehensive guide provides practical insights into modern business development, combining traditional business administration principles with cutting-edge digital strategies. The book is structured…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 22,22*

Roberto Moro-Visconti
Startup Valuation

This second edition offers a primer on the valuation of startups and scaleups. Innovative startups are characterized by high growth potential that usually absorbs liquidity. These features are unattractiv…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 170,69*

Stefan F Dieffenbacher, Caroline Hüttinger, Susanne M Zaninelli, Douglas Lines
How to Create Innovation

Create innovation in a target-oriented way, leverage your strengths, create Blue Oceans and overcome luck. We have seen timelines shorten, budgets shrink, all while drastically improving the investment se…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 43,87*

Simon Kingsnorth
Digital Marketing Strategy

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns to business objectives with this new edition of the international bestseller.

Erscheint bald
Buch

Simon Kingsnorth
Digital Marketing Strategy

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns to business objectives with this new edition of the international bestseller.

Erscheint bald
Buch

Dave Chaffey, David Edmundson-Bird, Tanya Hemphill
Digital Business and E-commerce

Digital Business and E-Commerce Management is an industry-leading text on the strategies and tactics of a Digital Business environment. Offering the latest knowledge in the field with case studies, activi…

sofort lieferbar
Buch
EUR 81,92*
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