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    2. Customer-centric Marketing
    3. Customer-centric Marketing – alle Bücher, Seite 3

    Trefferliste "Customer-centric Marketing" - alle Bücher

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    Gabriella Lojacono
    The Future of Luxury Customer Experience

    What is a luxury customer experience and how can luxury brands best use emerging technologies in order to create truly unique, high-end experiences for their customers? These are the questions that The Fu…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 220,52

    Andreas Luppold, Sebastian Oetzel
    33 Phenomena of Purchasing Decisions

    This book will help you better understand the purchase decisions of your customers: How do customers decide? Are we confused by too much choice? Are we deceived by a decoy on the shelf? How well can we co…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 74,66

    Mass Customization and Customer Centricity

    This book honors the contributions and career of Cipriano Forza, Professor of Management Engineering at the University of Padova, Italy. He is a Member of the Scientific Committee of Academic Journal Guid…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    Zontee Hou
    Data-Driven Personalization

    Your customers expect highly personalized experiences. Discover exactly how to deliver by collecting the right data and crafting messages that tap into behavioral psychology.

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 63,02

    Irene Yam
    Build A World-Class Customer Advisory Board

    An essential guide for planning and hosting successful CAB meetings from an award-winning industry veteran with pre- and post-IPO experience. In today's highly competitive and fast-paced market, businesse…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 32,46

    Customer Centric Support Services in the Digital Age

    This book explores how customer service can become the singular competitive differentiator for organizations in the digital era. Given the pace of digitization and the rise in customer expectations post-p…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 193,45

    Alexander Schwarz-Musch, Bernhard Guetz, Alexander Tauchhammer
    Digital Advertising in the Post-cookie Era

    This book explains how companies can successfully plan and implement their online campaigns - even after the end of third-party cookies. Campaigns on social media platforms, in search engines, and through…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 39,83

    Brent Adamson, Karl Schmidt
    The Framemaking Sale

    This essential guide reinvents selling for today’s B2B market, showing sellers how to overcome stalled deals and customer indecision  Business-to-business commerce is broken. Today’s customers find thems…

    lieferbar ab 9.9.2025.
    Buch
    Aktueller Preis: EUR 30,40

    Deborah Saunders
    Remarkable Brand Experiences

    Pearson International

    In this book, you'll discover what is meant by the Branded Customer Experience, why it's so important today, some of the common hurdles in executing a brand experience strategy, compelling examples from c…

    Erscheint bald
    Buch

    Christoph Senn, Mehak Gandhi
    Triple Fit Strategy

    "Business-to-business selling is still dominated by "value selling"--trying to match products to needs and making deals. It's a buyer-seller relationship built on transactions, and it's not the way you sh…

    lieferbar innerhalb 1-2 Wochen
    Buch
    Aktueller Preis: EUR 33,91

    Thomas H Davenport, Jim Sterne
    The New Science of Customer Relationships

    A practical strategy guide for building profitable customer relationships using the latest AI science and tech The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a sci…

    lieferbar ab 12.8.2025.
    Buch
    Aktueller Preis: EUR 28,91
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