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Andreas Schmidt: Wissenszentrierte CRM-Strategien, Buch

Andreas Schmidt
Wissenszentrierte CRM-Strategien

Kundenzentrierte Unternehmensführung

Zukünftig wird der Kunde nicht mehr länger nur der "Abnehmer" von Produkten und Dienstleistungen sein. Er wird vielmehr selbst Gestalter dieser Produkte - integriert in die Wertschöpfungsprozesse des Unte…

Erscheint bald
Buch
Diana Verde Nieto: Reimagining Luxury, Buch

Diana Verde Nieto
Reimagining Luxury

Transform your luxury brands' culture and practices and become authentically sustainable whilst continuing to grow.

sofort lieferbar
Buch
EUR 40,28*
Niklas Schaffmeister: Purpose als Game Changer, Buch

Niklas Schaffmeister, Carina Hauswald, Sebastian Hepp, Simon Aschermann
Purpose als Game Changer

Vorteile Wie Unternehmen dem Anspruch eines authentischen Purpose jenseits vom Marketing-Hype gerecht werden Was ein ehrlich gemeinter, gut implementierter Unternehmenssinn täglich bewirken kann Zum We…

lieferbar ab 31.8.2025.
Buch
EUR 39,80*
: Identitätsbasierte Luxusmarkenführung, Buch

Identitätsbasierte Luxusmarkenführung

Nach heutiger Auffassung folgt die Führung von Luxusmarken anderen Gesetzen als im Premium- oder im Basismarkensegment, denn bei Luxusmarken rühren Faszination und Begehrlichkeit aus ihren mythisch aufgel…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 69,99*
Richard Newton: Project Management Step By Step, Buch

Richard Newton
Project Management Step By Step

An accessible guide to the practical steps of essential project management activities, including developing a plan, building risks and issues logs and managing a project through to completion.

sofort lieferbar
Buch
EUR 19,91*
Bianca Baumann: Think Like a Marketer, Train Like an L&d Pro, Buch

Bianca Baumann, Mike Taylor
Think Like a Marketer, Train Like an L&d Pro

Use Marketing Strategies to Captivate and Persuade Your Audience At first glance, marketing and L&D may seem like an unlikely combination. But upon closer inspection, both fields share two core goals: get…

Erscheint bald
Buch
Deborah Saunders: Remarkable Brand Experiences, Buch

Deborah Saunders
Remarkable Brand Experiences

Pearson International

In this book, you'll discover what is meant by the Branded Customer Experience, why it's so important today, some of the common hurdles in executing a brand experience strategy, compelling examples from c…

Erscheint bald
Buch
Paul W. Stuart: Innovative Marketing Strategies, Buch

Paul W. Stuart
Innovative Marketing Strategies

The business market of today is fiercely competitive. There are always more companies joining the fray: over the last 10 years, over 750,000 new startups have emerged in North America alone. Unfortunately…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 14,96*
Bent Flyvbjerg: How Big Things Get Done, Buch

Bent Flyvbjerg, Dan Gardner
How Big Things Get Done

How Big Things Get Done unveils secrets to successfully planning and delivering ambitious, complex projects on any scale, from economist Bent Flyvbjerg and journalist Dan Gardner.

lieferbar in mind. 4 Wochen
Buch
EUR 21,94*
V. Kumar: Valuing Customer Engagement, Buch

V. Kumar
Valuing Customer Engagement

Palgrave Executive Essentials

In recent years, the concept of customer engagement has evolved as a powerful tool in the managerial toolkit of firms to incorporate a profitable approach to customer management. There is a pressing need …

lieferbar innerhalb 2-3 Wochen
Buch
EUR 37,54*
Ralf Strauss: Data-Driven Customer Engagement, Buch

Ralf Strauss
Data-Driven Customer Engagement

Embark on a journey through the rapidly evolving landscape of Marketing Technology (MarTech) with this comprehensive guide. From understanding the strategic imperatives driving MarTech adoption to navigat…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 39,83*
Bent Flyvbjerg: How Big Things Get Done, Buch

Bent Flyvbjerg, Dan Gardner
How Big Things Get Done

How Big Things Get Done unveils secrets to successfully planning and delivering ambitious, complex projects on any scale, from economist Bent Flyvbjerg and journalist Dan Gardner.

sofort lieferbar
Buch
EUR 12,76*
Mette Refshauge: Mastering Corporate Communication, Buch

Mette Refshauge, Anne Katrine Lund
Mastering Corporate Communication

Future of Business and Finance

"Mastering Corporate Communication" is a comprehensive guide designed to assist communication professionals in navigating the new world of stakeholder capitalism. With the rise of new media, corporate res…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 79,99*
Malcolm McDonald: Marketing Plans, Buch

Malcolm McDonald, Hugh Wilson, Dave Chaffey
Marketing Plans

The latest edition of the leading and internationally bestselling text on marketing planning In the newly revised ninth edition of Marketing Plans, a team of renowned marketing strategists and professors…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 51,34*
John Chance: Snapchat Marketing, Buch

John Chance
Snapchat Marketing

Snap chat has over 100 million daily app users, and has become the hottest place for millennial to send pictures to their friends. It also happens to be the newest place for businesses to win over new cus…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 23,92*
Micheal Davis: The ABC's of Digital Marketing for Beginners, Buch

Micheal Davis
The ABC's of Digital Marketing for Beginners

Do you know that now it is the best time ever to become financially independent and create an online business? - Yes, you read it right; now it the time when smart people are making the right decisions. I…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 23,92*
Micheal Davis: The ABC's of Digital Marketing for Beginners, Buch

Micheal Davis
The ABC's of Digital Marketing for Beginners

Do you know that now it is the best time ever to become financially independent and create an online business? - Yes, you read it right; now it the time when smart people are making the right decisions. I…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 31,79*
Lamberto Zollo: Digital Transformation of SME Marketing Strategies, Buch

Lamberto Zollo, Riccardo Rialti
Digital Transformation of SME Marketing Strategies

SMEs represent more than 95% of businesses operating in global markets. These businesses are the fabric of any economic system both in developed and emerging countries, and are the main constituents of an…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 159,30*
Youcheng Wang: Tourism Destination Marketing, Buch

Youcheng Wang
Tourism Destination Marketing

Destination marketing requires businesses in a geographically limited area to work together to create greater levels of awareness of the destination. This book provides a holistic and systematic view of t…

Erscheint bald
Buch
Informationen zur Lieferbarkeit bzw. zu Veröffentlichungsterminen von Artikeln beruhen auf Vorabinformationen unserer Lieferanten. Diese Termine sind ohne Gewähr und können sich jederzeit ändern.