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Christoph Senn, Mehak Gandhi
Triple Fit Strategy

"Business-to-business selling is still dominated by "value selling"--trying to match products to needs and making deals. It's a buyer-seller relationship built on transactions, and it's not…

lieferbar innerhalb 1-2 Wochen

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Gene Kim
The Unicorn Project

The highly anticipated follow-up to the bestselling title, The Phoenix Project.

lieferbar ab 7.10.2025.

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David Meerman Scott
The New Rules of Marketing & PR

"The rapid growth of generative artificial intelligence tools from AI giants like OpenAI and Google, plus a host of smaller startups, is the most significant development in modern marketing and PR si…

lieferbar innerhalb 1-2 Wochen

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Kathy Beevers, David Hayden
Learning and Development Practice in the Workplace

Understand the key elements of learning and development in the workplace with this essential book which has been specifically designed for CIPD students and early-career L&D professionals.

lieferbar ab 25.11.2025.

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Arkadi Kuhlmann
Above the Clouds

The entrepreneur Time magazine called "the Bad Boy of banking" is back with crucial insights about the importance of business culture in a dizzyingly complex global marketplace.In business, brea…

lieferbar innerhalb 2-3 Wochen

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Zach Mercurio
The Power of Mattering

Your people have a fundamental need to be seen, heard, and valued.Increasingly, people report feeling overlooked, ignored, and underappreciated at work. Simply put, they don't feel like they matter to the…

lieferbar innerhalb 1-2 Wochen

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Steve Lucas
Digital Impact

Praise for DIGITAL IMPACT"Business, like sports, needs an innovative game plan to keep you ahead of the competition. Digital Impact provides real-world examples and practical examples of how you can …

lieferbar innerhalb 1-2 Wochen

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Eric Yaverbaum
Public Relations for Dummies

PR secrets for making a splash with your brandPublic relations (PR) is about building a great reputation for a brand, a product, or even a person. Public Relations For Dummies is a crash course on strateg…

lieferbar innerhalb 1-2 Wochen

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John P Kotter, Vanessa Akhtar, Gaurav Gupta
Change

PRAISE FOR CHANGE"Kotter's new book, Change , is a game changer. He and his co-authors provide deep insight into the misunderstood intersection between logical and psychological business transformati…

lieferbar innerhalb 1-2 Wochen

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Menzie D Chinn, Douglas A Irwin
International Trade

Understanding the globalized world economy is more important than ever before. This book provides a clear, concise, and up-to-date look at the economic foundations of international trade. The authors expl…

lieferbar innerhalb 1-2 Wochen

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Menzie D Chinn, Douglas A Irwin
International Economics

"A comprehensive, clear, and up-to-date introduction to the basic theory used by economists to understand the global economy for advanced undergraduate. Important concepts are illustrated with real-w…

lieferbar innerhalb 2-3 Wochen

Buch

Neil Lee
Innovation for the Masses

"This marvelous book offers a deep understanding of the (very different) ways in which innovation works in Switzerland, Sweden, Austria, and Taiwan. The four countries examined have institutions and …

lieferbar ab 30.9.2025.

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Mandy Pearse, Anne Gregory
Planning and Managing Public Relations Campaigns

A definitive guide to planning PR and event campaigns, this book contains everything readers need to know to design, execute and evaluate campaigns of any size.

Erscheint bald

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Peg Fitzpatrick
The Art of Small Business Social Media

In The Art of Small Business Social Media, social media marketing expert Peg Fitzpatrick provides a hands-on guide designed to empower small business underdogs and teach them to leverage social media for …

sofort lieferbar

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Alison Arnot
Internal Communication in Times of Crisis

Build the strategic and tactical understanding necessary to help you inform, engage and support your internal community through a crisis and advocate for the organization.

lieferbar ab 29.7.2025.

Buch

William Ury
Getting to Yes with Yourself

HarperOne

William Ury, coauthor of the international bestseller Getting to Yes, returns with another groundbreaking book, this time asking: how can we expect to get to yes with others if we haven't first gotten to …

lieferbar in mind. 4 Wochen

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Rod Berger
The Narrative Edge

Discover the potential of a compelling story-and how to craft one-with expert help from an experienced storytellerIn The Narrative Edge: Authentic Storytelling that Meets the Moment celebrated writer, int…

lieferbar ab 18.11.2025.

Buch

Steve Forbes, Nathan Lewis, Elizabeth Ames
Inflation

Steve Forbes, Nathan Lewis, and Elizabeth Ames reveal what is behind the inflationary storm that is wreaking havoc on American pocketbooks.Inflation: What It Is, Why It's Bad, and How to Fix It explains w…

lieferbar innerhalb 1-2 Wochen

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Anil K Singhal
The 5% Rule of Leadership

Praise for THE 5% RULE OF LEADERSHIP"Anil Singhal's unconventional wisdom is evident on every page, and by the end of the book, readers will be convinced that the leadership qualities and business pr…

sofort lieferbar

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Miri Rodriguez, Izabela Duiwe
The Women of Microsoft

An inspiring exploration of the women who have shaped and led Microsoft and the lessons we can learn from themIn The Women of Microsoft: Empowering Stories from the Minds that Coded the World, a team of r…

lieferbar ab 19.8.2025.

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Informationen zur Lieferbarkeit bzw. zu Veröffentlichungsterminen von Artikeln beruhen auf Vorabinformationen unserer Lieferanten. Diese Termine sind ohne Gewähr und können sich jederzeit ändern.