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    Trefferliste "MarketingResearch" - alle Bücher

    Ihre Suche nach "MarketingResearch" (Bücher) ergab 15 Treffer.
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    Alan Wilson
    Marketing Research

    Taking a refreshingly non-technical approach, this textbook gives students a concise overview of the marketing research process.This text equips students with the skills needed to interpret research and u…

    lieferbar in mind. 4 Wochen
    Buch
    Aktueller Preis: EUR 89,72

    Alvin Burns, Alvin C. Burns, Ann Veeck
    Marketing Research, Global Edition

    Marketing Research, Global Edition

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 91,19

    Nancy R. Lee
    Conducting Social Marketing Research

    High-quality research underpins all effective social marketing, but it can be hard for practitioners to find practical, accessible guidance on conducting, interpreting, and applying research. Conducting S…

    lieferbar ab 24.11.2026.
    Buch
    Aktueller Preis: EUR 40,41

    Rafal Michalski
    Modeling in Marketing Research

    This book offers a comprehensive approach to modelling visual behaviour in marketing research, particularly through the lens of various types of Hidden Markov Models, including a new linguistic pattern-ba…

    lieferbar ab 28.1.2027.
    Buch
    Aktueller Preis: EUR 196,81

    Ha&
    Data-Driven Marketing Analytics

    DatäDriven Marketing Analytics: Research Methods and Analytical Toolsbridges the gap between traditional marketing research and modern big data analytics, offering a stepbystep guide to transforming data …

    lieferbar innerhalb 1-2 Wochen
    Buch
    Aktueller Preis: EUR 298,68

    Robin J Birn
    Market Research and Consumer Insight

    Market Research and Consumer Insight explores how market research, consumer insight and data analytics inform and underpin marketing and communications planning.Unlike other texts, this book considers how…

    lieferbar ab 10.11.2026.
    Buch
    Aktueller Preis: EUR 263,79

    Robin J Birn
    Market Research and Consumer Insight

    Market Research and Consumer Insight explores how market research, consumer insight and data analytics inform and underpin marketing and communications planning.Unlike other texts, this book considers how…

    lieferbar ab 10.11.2026.
    Buch
    Aktueller Preis: EUR 72,37

    The Research Contributions of Donald R. Lehmann to Marketing, Volume 6

    The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors orga…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    The Research Contributions of Donald R. Lehmann to Marketing, Volume 2

    Great Thinkers in Marketing

    The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors orga…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    Selcuk Burak Hasiloglu
    Data-Driven Marketing Analytics

    Data Driven Marketing Analytics: Research Methods and Analytical Toolsbridges the gap between traditional marketing research and modern big data analytics, offering a stepbystep guide to transforming dat…

    lieferbar in mind. 4 Wochen
    Buch
    Aktueller Preis: EUR 96,91

    The Research Contributions of Donald R. Lehmann to Marketing, Volume 4

    Great Thinkers in Marketing

    The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors orga…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    The Research Contributions of Donald R. Lehmann to Marketing, Volume 1

    Great Thinkers in Marketing

    The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors orga…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    The Research Contributions of Donald R. Lehmann to Marketing, Volume 5

    Great Thinkers in Marketing

    The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors orga…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    The Research Contributions of Donald R. Lehmann to Marketing, Volume 3

    The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors orga…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 204,83

    Daniel Dan, Thomas Reutterer
    Text Analytics in Marketing

    Classroom Companion: Business

    This book offers a comprehensive introduction to text mining and text analytics tailored for marketers. It presents key techniques for analyzing, compressing, classifying, and visualizing textual data and…

    lieferbar innerhalb 2-3 Wochen
    Buch
    Aktueller Preis: EUR 117,33
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