Kogan Page – alle Bücher, Seite 7

Kamilla Jones
International Fashion Marketing

Ideal for upper-level undergraduate and postgraduate students studying Fashion Marketing, Management and Merchandising, this textbook considers how fashion brands adapt their products and marketing strate…

lieferbar innerhalb 2-3 Wochen

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Jean-Noël Kapferer, Vincent Bastien
The Luxury Strategy

International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noël Kapferer and Vincent Bastien, has now…

lieferbar innerhalb einer Woche

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Nicholas Kelly
The AI-driven Data Team

Rapidly transform your analytics teams to deliver AI-driven insights.The AI-driven Data Team by Nicholas Kelly is a proven-to-work playbook for data and analytics leaders who want to align analytics capab…

lieferbar ab 3.7.2026.

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Simon Kingsnorth
The Digital Marketing Handbook

How to build, implement and optimize digital marketing strategy that delivers measurable commercial impact. The Digital Marketing Handbook is a practical, end-to-end guide that helps marketers turn strate…

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Simon Kingsnorth
The Digital Marketing Handbook

How to build, implement and optimize digital marketing strategy that delivers measurable commercial impact. The Digital Marketing Handbook is a practical, end-to-end guide that helps marketers turn strate…

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Hanne Knight, Lizette Vorster Larsen
Digital Marketing in Practice

Learn how to create effective digital marketing campaigns, analyse competitor behaviour and implement strategies in a responsible way with the 2nd edition of this textbook for undergraduate and postgradua…

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Hanne Knight, Lizette Vorster Larsen
Digital Marketing in Practice

Learn how to create effective digital marketing campaigns, analyse competitor behaviour and implement strategies in a responsible way with the 2nd edition of this textbook for undergraduate and postgradua…

lieferbar innerhalb 2-3 Wochen

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Visha Kudhail
Authentic Marketing

Develop a marketing strategy that blends data-driven principles with authentic human insight to deliver stronger, more meaningful results.Authentic Marketing is a practical guide for mid-career marketers …

lieferbar ab 3.6.2026.

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Andy Lancaster
Driving Performance Through Learning

Improve measurable performance by embedding continuous learning directly into everyday work.***Driving Performance Through Learning***is a practical guide for mid-level L&D managers, HR leaders and pe…

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Andy Lancaster
Driving Performance Through Learning

Improve measurable performance by embedding continuous learning directly into everyday work.***Driving Performance Through Learning***is a practical guide for mid-level L&D managers, HR leaders and pe…

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Kent Le
Luxury Marketing

A comprehensive postgraduate textbook for understanding and marketing luxury brands in a global context. Luxury Marketing gives postgraduate students in marketing, business, and fashion management practic…

lieferbar innerhalb 2-3 Wochen

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Kent Le
Luxury Marketing

A comprehensive postgraduate textbook for understanding and marketing luxury brands in a global context. Luxury Marketing gives postgraduate students in marketing, business, and fashion management practic…

lieferbar innerhalb 2-3 Wochen

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Rebecca Lee
Talent Acquisition and Attraction Explained

This book will help entry-level HR professionals who want to deepen their understanding of talent acquisition and play a pivotal role in supporting effective talent strategies within their organisations. …

lieferbar innerhalb 2-3 Wochen

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Rebecca Lee
Talent Acquisition and Attraction Explained

This book will help entry-level HR professionals who want to deepen their understanding of talent acquisition and play a pivotal role in supporting effective talent strategies within their organizations. …

lieferbar innerhalb 2-3 Wochen

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Tania Lennon, Ric Roi
Future-Ready Talent

Build a future-ready workforce that delivers business impact today and long-term resilience tomorrow.Future-Ready Talent is a strategic guide for senior HR leaders, executives and business partners who mu…

lieferbar ab 28.7.2026.

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Tania Lennon, Ric Roi
Future-Ready Talent

Build a future-ready workforce that delivers business impact today and long-term resilience tomorrow.Future-Ready Talent is a strategic guide for senior HR leaders, executives and business partners who mu…

lieferbar ab 3.7.2026.

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Cynthia Lerick, Ira Rosen
Festival Management

Explore the theory and practice of planning, managing, and delivering festivals and live events.Festival Management by Cynthia Lerick andIra Rosen gives students a clear understanding of how festivals ope…

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Cynthia Lerick, Ira Rosen
Festival Management

Explore the theory and practice of planning, managing, and delivering festivals and live events.Festival Management by Cynthia Lerick andIra Rosen gives students a clear understanding of how festivals ope…

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Kinsey Li
People Analytics Explained

People Analytics Explained provides practical advice and a framework for early HR practitioners to excel in people analytics by leveraging their natural strengths and applying key technical concepts witho…

lieferbar innerhalb 2-3 Wochen

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Kinsey Li
People Analytics Explained

People Analytics Explained provides practical advice and a framework for early HR practitioners to excel in people analytics by leveraging their natural strengths and applying key technical concepts witho…

lieferbar innerhalb 2-3 Wochen

Buch