E- Commerce – alle Bücher und CDs, Seite 6

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Jianqiang Wang (Jay)
Building Recommender Systems Using Large Language Models

Chapter 1 Introduction to LLMs.- Chapter 2 From Traditional to LLM-powered Recommendation Systems.- Chapter 3 LLM-enhanced recommendation system.- Chapter 4 LLM as recommendation system.- Chapter 5 Conver…

lieferbar innerhalb 2-3 Wochen

Buch

Adelin Trusculescu
Business Valuation Across the Industry Life Cycle

This book examines the valuation of internet-enabled businesses across their industry life cycles, demonstrating the shifts in valuation multiples and drivers over time, providing a comprehensive framewor…

sofort lieferbar

Buch

Philip Kotler
Marketing 7.0

"Technology undergoes consistent evolution, with each iteration building upon its predecessors. Microsoft Windows was first released in 1985 and has gone through multiple milestones. The latest versi…

lieferbar ab 7.4.2026.

Buch

Carlo Parisi, Alessandro Mazza, Niccolo Pozzolini
Mastering Ethereum

As the first blockchain platform to introduce the concept of smart contracts, Ethereum is the gateway to a worldwide decentralized computing paradigm. With this practical guide, the authors provide everyt…

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Buch

Kira Louisa Küpper
Negative and Positive Effects of Rejections in Online Product Testing Programs

Online product testing programs have evolved into a significant marketing tool, allowing consumers to apply to test products for free or at a discounted rate in exchange for providing reviews or completin…

lieferbar innerhalb 2-3 Wochen

Buch

Tim Wu
The Age of Extraction

A concise yet century-spanning exploration of the power of platforms, what the future of capitalism will look like, and how to build economies that provide equality and lasting prosperity.In every society…

lieferbar innerhalb 1-2 Wochen

Buch

Kamila Miller
Data-Driven Marketing Strategy

The comprehensive undergraduate guide to designing creative, data-driven marketing strategies.Data-Driven Marketing Strategy gives upper-level undergraduate students a comprehensive framework for turning …

lieferbar ab 24.2.2026.

Buch

Ediz Edip Akçay
Marketing Technology

Marketing Technology is the textbook for understanding technology-driven marketing strategy in a digital-first world.How can marketers harness emerging technologies to design more engaging, data-led and e…

lieferbar ab 24.2.2026.

Buch

James F Dalton, Robert B Dalton
Markets and Momentum

PRAISE FOR MARKETS AND MOMENTUM"In recent years, Jim Dalton has been one of the premier educators in the trading world. His grounding in Market Profile has helped traders think about opportunities mu…

lieferbar innerhalb 1-2 Wochen

Buch

Tim Wu
The Age of Extraction

Today's dominant tech platforms manipulate attention, extract wealth and deepen inequality - we must take back control, if we are to create a balanced economy that works for everyone. 'A must read' FINANC…

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Buch

Thomas H Davenport, Jim Sterne
The New Science of Customer Relationships

Praise forTHE new science OF customer relationships"The New Science of Customer Relationships offers new ways to give your individual customers better and more personalized messages and offers than I…

sofort lieferbar

Buch

Matt Diamante
Get Found

Direct, evidence-driven, and refreshingly honest, Get Found is the blueprint for conquering Google without wasting a dollar on ads.In today's noisy digital world, most entrepreneurs spend their energy cha…

lieferbar ab 6.1.2026.

Buch

Advances in Advertising Research XV

The fifteenth volume of Advances in Advertising Research presents 24 top papers from the 22nd ICORIA conference in Greece, hosted by Aristotle University of Thessaloniki and the University of Macedonia. S…

lieferbar ab 4.1.2026.

Buch

Jeb Blount, Brynne Tillman
The Linkedin Edge

Combine LinkedIn and AI to multiply your selling potentialMost sales professionals and entrepreneurs are desperate to find new techniques to help them break through the overwhelming noise and get the atte…

lieferbar innerhalb 1-2 Wochen

Buch

Brianna Doe
The Unapologetic Professional

For every founder, creative, and multi-hyphenate professional rewriting the rules about work.The world tells you to pick one path, follow the rules, and shrink yourself to succeed. The Unapologetic Profes…

lieferbar innerhalb 1-2 Wochen

Buch

Marcus Sheridan
Endless Customers

PRAISE FOR ENDLESS CUSTOMERS"Simplicity and structure are at the core of what makes EOS^®^ so effective, and Endless Customers shares that same philosophy. This book presents a powerful, clear roadma…

lieferbar innerhalb 1-2 Wochen

Buch

Catherine Seda, Jenny Halasz
AI-Powered Content Marketing and SEO

Discover how AI is revolutionizing content marketing and SEO. Industry experts Catherine Seda and Jenny Halasz explore the impact, risks, and game-changing strategies for brands.AI-Powered Content Marketi…

lieferbar innerhalb 1-2 Wochen

Buch

Al Brooks
Trading Price Action Trends

Praise for Trading Price Action Trends"Al Brooks has written a book every day trader should read. On all levels, he has kept trading simple, straightforward, and approachable. By teaching traders tha…

lieferbar innerhalb 1-2 Wochen

Buch

Hanne Knight, Lizette Vorster Larsen
Digital Marketing in Practice

Learn how to create effective digital marketing campaigns, analyse competitor behaviour and implement strategies in a responsible way with the 2nd edition of this textbook for undergraduate and postgradua…

lieferbar ab 27.1.2026.

Buch

Joseph Turow
The Problem with Personalization

A respected voice on technology shows how seemingly simple ads help dismantle democracy and public discourse.Whether you're intentionally shopping or casually browsing social media, something is following…

lieferbar ab 11.6.2026.

Buch

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