Trefferliste "Conflictresolution" - alle Bücher, CDs und LPs

Ihre Suche nach "Conflictresolution" (Bücher, CDs und LPs) ergab 21 Treffer.

Ross D. Petty

From Marking Products to Marketing Brands

Palgrave Studies in Marketing, Organizations and Society

This book examines the historical evolution from marking or branding products for ownership purposes to branding products in order to promote the brand itself. In the extreme, some modern brands so strong…

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EUR 51,19* Aktueller Preis: EUR 51,19

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