Thema Verhaltensökonomie – alle Bücher, Seite 4

Michael Lynn
The Psychology of Tipping

Consumers around the world often give voluntary sums of money (called tips) to service providers after those workers have served them. There are no good measures of how much is tipped worldwide, but total…

lieferbar innerhalb 2-3 Wochen

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Rosa Lyon
Mehr als Geld

Zu Ungleichheit haben alle eine Meinung. Die Unterschiede zwischen oben und unten sorgen schnell für hitzige Debatten. Doch oft ist unklar, was mit Ungleichheit überhaupt gemeint ist: Geht es um Einkommen…

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J B Mackinnon
The Day the World Stops Shopping

Consuming less is our best strategy for saving the planet---but can we do it? In this thoughtful and surprisingly optimistic book, journalist J. B. MacKinnon investigates how we may achieve a world withou…

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Akio Matsumoto, Ferenc Szidarovszky
Game Theory and Its Applications

This book integrates the fundamentals, methodology, and major application fields of noncooperative and cooperative games including conflict resolution. The topics addressed in the book are discrete and co…

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Thomas J. Miceli
Harm and Responsibility

Risk is an ever-present feature of life in a complex world, and it is important for societies to manage it in a just and efficient manner. One way to reduce risk is to assign responsibility for the associ…

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Anton Miglo, Victor Miglo
The Theories and Developments of Crowdfunding

This book covers the major ideas of crowdfunding, including learning market demand ("crowd wisdom"), online signalling, and network benefits. It also covers the most recent developments, such as…

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József Móczár
The Evolution of the Economic Sciences

In an era of increasingly complex financial ecosystems, this book explores the evolving relationship between market mechanisms and human behavior. Bridging the gap between economics and the natural scienc…

lieferbar ab 11.8.2026.

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Joseph Moore
How to Get Rich the American Way

A Next Big Idea Club Must-Read 'Eye opening, deeply researched, and snort-out-your-nose funny. I dare you to put it down.' William Bernstein, author of The Four Pillars of Investing 'Refreshingly unequivo…

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Carey K Morewedge
Possessions

How access is replacing ownership--and changing who we are."You'll own nothing. And you'll be happy. Whatever you want you'll rent." That was the World Economic Forum's number one prediction for…

lieferbar ab 19.1.2027.

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Panos Mourdoukoutas, Christopher Bates
Intelligent Investing in Irrational Markets

Investing involves the basic principles of economics that help investors identify financial goals and constraints to come up with the right asset and portfolio allocation. This second edition outlines the…

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Philipp Neeb
Die Rationalisierung der Wünsche

For a long time, it has not only been sociologists, historians, and some heterodox economists who criticize the model of complete rationality. For the increasingly influential branch of behavioral economi…

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Ricardo Neuner
Die Vermessung des Verbrauchers

Anfang des 20. Jahrhunderts entsteht die Erwartung, dass Konsumentscheidungen zu einer innovativen und freiheitlichen Gesellschaft beitragen. Die gestiegene Kaufkraft der Verbraucher und das stetig wachse…

lieferbar ab 22.10.2026.

Buch

Jens Nordfält, Carl-Philip Ahlbom
Retail Marketing

Retailing is one of the world's largest industries, yet few books cover the core knowledge needed for students studying the topic or people working in the industry. This rigorous retail marketing guide bl…

lieferbar innerhalb 2-3 Wochen

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Jens Nordfält, Carl-Philip Ahlbom
Retail Marketing

Retailing is one of the world's largest industries, yet few books cover the core knowledge needed for students studying the topic or people working in the industry. This rigorous retail marketing guide bl…

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Thomas Öchsner
Dein Geld kann mehr!

Dieses Buch beantwortet alle Fragen zur erfolgreichen Geldanlage. Von Festgeld, ETFs und Sparplänen bis zur Anlage des Erbes für eine Altersvorsorge.Endlich flüssig? Und genug Geld auf dem Konto, um etwas…

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Jim Orford
The Psychology Of Economic Inequality

Sustainable Development Goals Series

This open access book interrogates psychology's contributions to our understanding of economic inequality. In the UK, the US and in many other countries, a high level of economic inequality is now one of …

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Salih Öztekin
Das Vertrauensmonopol im Schweizer Finanzsystem

Die Schweiz gilt weltweit als Synonym für Stabilität und Vertrauen. Doch genau diese Stärke prägt ein Finanzsystem, das Wettbewerb begrenzt und Abhängigkeiten schafft. Dieses Buch zeigt, wie Vertrauen zum…

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Steve Penfold
The Dominion of Shoppers

The Dominion of Shoppers is a concise introduction to the long history of Canadian consumption. Building on the "four Ps" of consumer history -- place, product, payment, and power -- historian S…

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Thieß Petersen
Klimaschutz in der Marktwirtschaft

Warum fällt es so schwer, effektive Maßnahmen für Klimaschutz und Dekarbonisierung zu implementieren? Thieß Petersen diskutiert diese Frage aus wirtschaftspolitischer Perspektive, ausgehend von der Diagno…

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Christo A. Pirinsky
A Theory of Dynamic Preferences

This book presents a theory of choice grounded in two distinct processes. The first is a long-term evolutionary process that links survival-enhancing behaviors with positive emotional responses, forming &…

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