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Azhar Ul Haque Sario
Marketing Strategy

"Marketing Strategy" is your comprehensive guide to navigating the dynamic world of modern marketing. This book offers a practical, insightful approach, packed with real-world applications and c…

lieferbar innerhalb 2-3 Wochen
Buch
Vorheriger Preis EUR 35,54, reduziert um 5%
Aktueller Preis: EUR 33,62

Philip Kotler, V. Kumar
Transformative Marketing

This book gives an indispensable guide to navigating the shift in customer behavior and discovers how to rally their resources, cultivate capabilities, and forge strategies that harness cutting-edge techn…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 39,83

Michelle Willis, Wilson Ozuem
Digital Marketing Strategies for Value Co-Creation 2e

Amidst growing conceptual developments in the areas of value co-creation and digital marketing, the importance of Online Brand Communities (OBCs) has emerged to reinforce strategies. This book provides an…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 170,69

Alan Wilson
Marketing Research

This textbook gives students an overview of the marketing research process and equips them with the skills to use research to effect meaningful change.

Erscheint bald
Buch

Fab Giovanetti
The Customer-Driven Marketing Handbook

Develop a practical and flexible marketing plan that puts your customer at the forefront and builds real connections.

lieferbar ab 30.12.2025.
Buch
Aktueller Preis: EUR 131,97

Gioele Zamparo
Marketing and Dysfunctional Consumer Behaviour

This book explores the relationship between marketing practices and dysfunctional consumption behaviors, specifically focusing on two behavioral addictions: compulsive buying and problematic gambling. It …

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 98,56

Fab Giovanetti
The Customer-Driven Marketing Handbook

Develop a practical and flexible marketing plan that puts your customer at the forefront and builds real connections.

lieferbar ab 30.12.2025.
Buch
Aktueller Preis: EUR 39,78

Philip Kotler
Entrepreneurial Marketing 2

Discover the latest groundbreaking marketing strategies making waves in AsiaReimagining Operational Excellence: Inspirations from Asia by renowned marketing expert and bestselling author Philip Kotler, He…

lieferbar innerhalb 1-2 Wochen
Buch
Aktueller Preis: EUR 26,43

Randy Wootton, Eric Duerr, Ken Rufo
Moment Marketing

Transform marketing strategy, data, and decisions for the digital ageMoment Marketing is a marketing handbook for the digital age. For years, we believed that the monumental amounts of data being collecte…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 26,43

Mark Palmer
The Work Smarter Guide to Marketing

Whether you're promoting a company, product, a service or even your own personal brand, this book gives you the tools to navigate the complexities of marketing, avoid common pitfalls and ultimately work s…

lieferbar ab 18.9.2025.
Buch
Aktueller Preis: EUR 20,74

Alex Blyth
Brilliant Online Marketing

Brilliant Online Marketing covers every aspect of online marketing from website design right through to cutting-edge techniques from the online lead generation. Free from 'technobabble' and jargon it will…

lieferbar innerhalb 2-3 Wochen
Buch
Vorheriger Preis EUR 23,32, reduziert um 26%
Aktueller Preis: EUR 17,23

Klaus Solberg Söilen
Digital Marketing

This textbook balances the theory of digital marketing with the practical skills for prospective marketers in professional organizations, both public and private. It begins with an introduction to the dig…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 117,33

Contemporary Marketing Solutions

The function of marketing is regarded as a mechanism that provides practical and theoretical solutions to contemporary businesses worldwide. In this edited book, a cast of international contributors addre…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 204,83

Carolyn Strong
Small Enterprise Marketing

This book tells the stories of a selection of successful small business enterprises. It is not an account of financial success or brand share, it is a collection of narratives about the journeys made by i…

sofort lieferbar
Buch
Aktueller Preis: EUR 39,95

Comfort Ojukwu
Mastering Digital Marketing

Mastering Digital Marketing: Advanced Strategies for the Modern Marketer is your go-to guide for success in the digital landscape. Covering AI in marketing, PPC, SEO, content strategy, branding, and data …

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 16,87

Emmanuel Joseph
Transnational Brand Equation, Crafting Irresistible Global Marketing Strategies

In today's dynamic global marketplace, businesses must navigate a complex web of cultural nuances, consumer behaviors, and market trends to succeed. "The Transnational Brand Equation: Crafting Irresi…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 38,92

V. Kumar
International Marketing Research

This book provides a practical, detailed, and well-documented guide that takes students and market researchers through all phases of developing and conducting global marketing research. This book not only…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 113,79

Lamberto Zollo, Riccardo Rialti
Digital Transformation of SME Marketing Strategies

SMEs represent more than 95% of businesses operating in global markets. These businesses are the fabric of any economic system both in developed and emerging countries, and are the main constituents of an…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 170,69

Veronica Romney
Identity Marketing

Buyers are smart.They've caught onto our marketing tricks and strategies, and what used to work isn't working anymore.To survive and thrive in the new era of calculated spending, you must be able to help …

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 37,51

Andy Headington
Digital Marketing for Travel Brands

Learn how to produce and implement digital marketing campaigns using this practical, step-by-step guide, catered for those in the travel industry.

Erscheint bald
Buch
Informationen zur Lieferbarkeit bzw. zu Veröffentlichungsterminen von Artikeln beruhen auf Vorabinformationen unserer Lieferanten. Diese Termine sind ohne Gewähr und können sich jederzeit ändern.