Wir konnten keine exakten Treffer zu Ihrer Suche nach "Marketing-Lexikon" finden. Könnten diese Produkte zu Ihrer Suche passen?

Ansicht:

Marco Pichierri
Nostalgia Marketing

The book examines the use of nostalgia as a marketing lever that can potentially affect consumer behavior. Beginning with a thorough examination of nostalgia as a construct, the book then presents and dis…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 51,19*

Gianluigi Guido
Godfather Marketing

In a landscape marked by uncertainties stemming from global instability, societal fragmentation, and rapid technological advancements, consumers will be seeking immediate satisfaction for their vital need…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 136,55*

S. Umit Kucuk
Visualizing Marketing

This book focuses on marketing graphics, figures, and visual artifacts discussed in marketing theory in order to explain and discuss marketing concepts visually, and open a door to future predictions of t…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 170,69*

Malcolm McDonald, Hugh Wilson, Dave Chaffey
Marketing Plans

The latest edition of the leading and internationally bestselling text on marketing planning In the newly revised ninth edition of Marketing Plans, a team of renowned marketing strategists and professors…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 51,85*

Azhar Ul Haque Sario
Marketing Strategy

"Marketing Strategy" is your comprehensive guide to navigating the dynamic world of modern marketing. This book offers a practical, insightful approach, packed with real-world applications and case studie…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 37,68*

Philip Kotler, V. Kumar
Transformative Marketing

This book gives an indispensable guide to navigating the shift in customer behavior and discovers how to rally their resources, cultivate capabilities, and forge strategies that harness cutting-edge techn…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 39,83*

Simon Kingsnorth
Marketing in Web 3.0

Create a digital marketing strategy that is future-ready with this comprehensive guide to marketing in web3, the metaverse, AI and the next wave of digital transformation.

lieferbar innerhalb 1-2 Wochen
Buch
EUR 46,09*

Philip Kotler
Entrepreneurial Marketing 2

Discover the latest groundbreaking marketing strategies making waves in Asia Reimagining Operational Excellence: Inspirations from Asia by renowned marketing expert and bestselling author Philip Kotler, H…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 29,42*

Praxishandbuch Professionelle Mediation

Das Praxishandbuch Professionelle Mediation ist nicht nur eine umfassende Hilfestellung für die Mediationspraxis, sondern zugleich auch ein strukturiertes Handbuch zum vertieften Einarbeiten in eine Vielz…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 99,99*

Klaus Solberg Söilen
Digital Marketing

This textbook balances the theory of digital marketing with the practical skills for prospective marketers in professional organizations, both public and private. It begins with an introduction to the dig…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 117,33*

Randy Wootton, Eric Duerr, Ken Rufo
Moment Marketing

Transform marketing strategy, data, and decisions for the digital age Moment Marketing is a marketing handbook for the digital age. For years, we believed that the monumental amounts of data being collec…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 28,91*

Ashley Faus
Human-Centered Marketing

Transform your marketing strategy to place the audience front and center, building trust with consumers, developing brand awareness and driving sales.

lieferbar ab 3.5.2025.
Buch
EUR 37,37*

Carolyn Strong
Small Enterprise Marketing

This book tells the stories of a selection of successful small business enterprises. It is not an account of financial success or brand share, it is a collection of narratives about the journeys made by i…

sofort lieferbar
Buch
EUR 39,84*

Sarah Montano
Retail Marketing

Learn how retailers can succeed with this textbook that covers the key concepts and practices of contemporary retail marketing and management.

Erscheint bald
Buch

V. Kumar
International Marketing Research

This book provides a practical, detailed, and well-documented guide that takes students and market researchers through all phases of developing and conducting global marketing research. This book not only…

lieferbar innerhalb 2-3 Wochen
Buch
EUR 113,79*

John Westwood
How to Write a Marketing Plan

Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.

lieferbar ab 3.5.2025.
Buch
EUR 14,69*

Gordon Glenister
Influencer Marketing Strategy

Build a successful, mutually beneficial influencer marketing campaign strategy that will empower both the brand and the influencer, grow profits and spread your message to the most relevant markets.

sofort lieferbar
Buch
EUR 39,78*

Edward Blackwell
Account-Based Marketing

Understand how traditional marketing methods can be directly applied in B2B businesses to deliver results across reputation, relationships and revenue with your top customers.

lieferbar ab 25.3.2025.
Buch
EUR 51,15*

Edward Blackwell
Account-Based Marketing

Understand how traditional marketing methods can be directly applied in B2B businesses to deliver results across reputation, relationships and revenue with your top customers.

lieferbar ab 25.3.2025.
Buch
EUR 173,65*

Veronica Romney
Identity Marketing

Buyers are smart. They've caught onto our marketing tricks and strategies, and what used to work isn't working anymore. To survive and thrive in the new era of calculated spending, you must be able to h…

lieferbar innerhalb 1-2 Wochen
Buch
EUR 27,29*
Informationen zur Lieferbarkeit bzw. zu Veröffentlichungsterminen von Artikeln beruhen auf Vorabinformationen unserer Lieferanten. Diese Termine sind ohne Gewähr und können sich jederzeit ändern.