Marketing And Management – alle Bücher, Seite 8

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Kevin Mellet,
Marketing

Marketing involves a wide range of professions, activities and tools and it plays an increasingly important role in our lives. But what exactly is marketing and how did it come to assume such importance? …

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Michelle Krasniak
Social Media Marketing All-In-One for Dummies

Share your message and connect with your customersJoin the digital era and take your social media activity to the next level! In this easy-to-use guide, you'll learn how to apply your marketing skills to …

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Sharon O'Dea, Jonathan Phillips
Digital Communications at Work

Implement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace.Digital Communications at Work is the practical guide for internal communications manag…

lieferbar ab 3.7.2026.

Buch

Sonja Wiesner
Persönliche Positionierung für CEOs, Entrepreneure und Manager

Selbstreflexion -- Das Fundament durch persönliche Klarheit: Persönlichkeitstest, Visionsreise, Rückwärtsanalyse, SMART-Methode, Wertekompass, Aktienkurs, Glaubenssätze, Inneres Team, Ressourcen, Feedback…

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Marco Bertini, Oded Koenigsberg, Elie Ofek
Pay Back

Discover how to capitalize on what makes your business - and its products - truly valuable to customersIn Pay Back: Turning Customer Value into Lasting Revenue, a team of veteran business strategy thought…

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Buch

Jackson Cooper, Caitlin Pontrella
Nonprofit Boards Fd

Serve your community with effective nonprofit board serviceNonprofit Boards For Dummies is a practical, human-centered strategy guide for everyone interested in serving their community as a nonprofit boar…

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Markus Bockhorni, Claudia Beauchamp
Erfolgsfaktor Mensch im Online-Marketing

Künstliche Intelligenz verändert das Online-Marketing grundlegend -- doch der entscheidende Erfolgsfaktor bleibt der Mensch. Dieses Buch zeigt, wie Online-Marketing-Manager:innen ihre Zukunft aktiv gestal…

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Paul Sullivan
Go-To-Market Uncovered

A tried-and-tested playbook for product and service launches you can implement in just 30 daysGo-To-Market Uncovered: How to Successfully Launch a Product and Drive Sustainable, Long-Term Revenue Growth i…

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Daniel Weiner, Christian Gaschler,
Entrepreneurshit

Brandneu: Die neue Hardcover Version mit aktualisierten Inhalten.So präsentiert sich wahres Unternehmertum - Ideen, Denkanstöße und Reinfälle, die du nicht auf Gründerszene liest.Warum besitzt jeder von u…

lieferbar ab 31.3.2026.

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Michael Port, Joana Galvão
Book Yourself Solid for Creatives

PRAISE FOR Book Yourself Solid for Creatives"If you're a creative trying to figure out how to turn your talent into a thriving business, this book is for you. Michael Port and Joana Galvão break it d…

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Laura Ries
The Strategic Enemy

"The next breakthrough in Positioning thinking. Laura Ries simplifies, amplifies, and challenges us to get serious about what we stand for." **-Seth Godin, Author, This is MarketingBuild a brand…

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Keith Rosen
Coaching Salespeople Into Sales Champions

Six Continents. 76 Countries. Millions of Managers. One relentless mission: Elevate and transform how the world leads, coaches, and sells.Since its release in 2008, Coaching Salespeople Into Sales Champio…

lieferbar ab 7.4.2026.

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Chris Baylis
The Sponsorship Bible

Proven blueprint to master the art of sponsorships and start signing million-dollar dealsThe Sponsorship Bible: The Proven Framework for Winning Marketing Partnerships Across Any Industry shatters the mys…

lieferbar ab 16.6.2026.

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B Joseph Pine II
The Transformation Economy

From the author who defined the Experience Economy comes the next big shift: the Transformation Economy.A fundamental economic shift is emerging. Goods, services--even memorable experiences--are no longer…

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Vithala R. Rao
Applied Conjoint Analysis

This book provides different applications and methods of conjoint analysis in marketing. It gives an introduction into the basic ideas of conjoint analysis and describes the steps involved in designing a …

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Crystal Haryanto
The Glory of Giving Everything

"Underestimate Taylor Swift at your own peril. Author and Swift scholar Crystal Haryanto certainly doesn't. In this exhaustively researched work, Haryanto not only displays her dazzling mastery of Sw…

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Jordan Belfort
Way of the Wolf

The real-world figure who inspired "The Wolf Of Wall Street" reveals how to use the Straight Line System in order to secure business success.

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Tammy Zonker
Calling All Heroes

Transform your nonprofit's approach to fundraising with the power of human-centered strategiesIn Calling All Heroes: Combining the Best of Donor-Centered and Community-Centered Fundraising for Greater Imp…

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Gerrit Heinemann
Der neue Online-Handel

Dieses Buch präsentiert Entwicklungen und Zukunftstrends im E-Commerce, der durch die neuen digitalen Kommunikations- und Konsummuster der Kunden geprägt ist. Gerrit Heinemann beleuchtet E-Commerce-Geschä…

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Brianna Doe
The Unapologetic Professional

For every founder, creative, and multi-hyphenate professional rewriting the rules about work.The world tells you to pick one path, follow the rules, and shrink yourself to succeed. The Unapologetic Profes…

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