Digitales Marketing – Bücher, CDs, LPs und mehr, Seite 5

Andreas Pörtner
Digitalmarketing-Strategie

In einer Welt, in der Online-Präsenz über Marktanteile entscheidet, liefert dieses Buch die strategische Antwort auf die Herausforderungen des digitalen Marketings. Andreas Pörtner zeigt praxisnah und fun…

lieferbar innerhalb 2-3 Wochen

Buch

John D. Norse
AI Influencers as Game Changers in the Social Media Landscape

In a world increasingly driven by technology, the advent of AI-generated influencers is rewriting the rules of social media engagement and digital marketing. In "AI Influencers as Game Changers in th…

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Buch

Francis Holborn
Von Mensch zu Maschine: Die Ära der KI-Influencer

In einer Zeit, in der soziale Medien unser tägliches Leben prägen und Influencer als moderne Meinungsführer agieren, steht die Branche vor einem grundlegenden Wandel: Künstliche Intelligenz erobert die Bü…

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Buch

Madhura Dumbre
Fact-Checking in the Digital Age

BestMasters

This book examines the fact-checking strategies adopted by major platforms such as Meta, X, TikTok, and YouTube to combat misinformation, including third-party verification, AI tools, community-based syst…

lieferbar ab 22.12.2025.

Buch

Francis Holborn
Von Mensch zu Maschine: Die Ära der KI-Influencer

In einer Zeit, in der soziale Medien unser tägliches Leben prägen und Influencer als moderne Meinungsführer agieren, steht die Branche vor einem grundlegenden Wandel: Künstliche Intelligenz erobert die Bü…

lieferbar innerhalb 2-3 Wochen

Buch

John D. Norse
AI Influencers as Game Changers in the Social Media Landscape

In a world increasingly driven by technology, the advent of AI-generated influencers is rewriting the rules of social media engagement and digital marketing. In "AI Influencers as Game Changers in th…

lieferbar innerhalb 2-3 Wochen

Buch

Digital Economy. Emerging Technologies and Business Innovati

This book constitutes the proceedings of the 10th International Conference on Digital Economy, ICDEc 2025, held in Tunis, Tunisia, during May 15-17, 2025.The 31 full papers presented in this volume were c…

lieferbar ab 1.12.2025.

Buch

Theresia Mennekes
Digital Transformation in Retail

Retail is undergoing profound change, driven by digitalization, shifting consumer behavior, and recurring crises. Small and medium-sized retailers face the challenge of using limited resources to leverage…

lieferbar ab 16.12.2025.

Buch

Tahir M Nisar
Personalization and Digital Social Markets

Tahir Nisar presents a cogent, compelling account of recent developments and disruptions within the digital economy, and particularly within the industrial and service sectors. Through an original, overar…

Erscheint bald

Buch

Sharon O'Dea, Jonathan Phillips
Digital Communications at Work

Implement a digital communications strategy that boosts engagement, retention and productivity in a hybrid workplace.Digital Communications at Work is the practical guide for internal communications manag…

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Buch

Alina D Magauova, Oscar Kennis, David H Joosten
First-Party Data Activation

Take a new approach to digital marketing based on transparency, relevance, and delivering real value to your audience.First-Party Data Activation shows you how to transform general customer data into a de…

lieferbar innerhalb 1-2 Wochen

Buch

Comfort Ojukwu
Frau

Mastering Digital Marketing: Advanced Strategies for the Modern Marketer is your go-to guide for success in the digital landscape. Covering SEO, PPC, AI, content strategy, branding, and data analytics, th…

lieferbar innerhalb 2-3 Wochen

Buch

Dheeraj Tiwari, Monika Agarwal
Marketing NEP-INDIA

Marketing is the process of promoting, selling, and distributing a product or service to consumers. It involves understanding customer needs, creating value, and building strong relationships. Key areas o…

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Buch

Recent Technologies and AI Applications for Business Transformation

Advances in Science, Technology & Innovation

This book examines the transformative impact of digital technology across business, marketing, and finance. This book explores how digital tools are reshaping customer engagement, organizational performan…

lieferbar ab 24.1.2026.

Buch

Accelerating Discoveries in Data Science and Artificial Intelligence I

The Volume 1 book on Accelerating Discoveries in Data Science and Artificial Intelligence (Proceedings of ICDSAI 2023), that was held on April 24-25, 2023 by CSUSB USA, the International Association of Ac…

lieferbar innerhalb 2-3 Wochen

Buch

Catherine Seda, Jenny Halasz
AI-Powered Content Marketing and SEO

Discover how AI is revolutionizing content marketing and SEO. Industry experts Catherine Seda and Jenny Halasz explore the impact, risks, and game-changing strategies for brands.AI-Powered Content Marketi…

lieferbar ab 2.11.2025.

Buch

Philippe Huneman
Profiling

In this book, philosopher Philippe Huneman aims to offer an unprecedented and systematic understanding of a simultaneously banal and singular phenomenon of modern life: the digital profile. Diving deeply …

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Buch

Emma Meheux
Sales Before Marketing

Are you ready to take your sales and marketing results to the next level?Sales Before Marketing is your essential roadmap to building a strong sales strategy before wasting money on marketing that doesn't…

lieferbar innerhalb 2-3 Wochen

Buch

Peg Fitzpatrick
The Art of Small Business Social Media

An essential guide for small business owners that Booklist calls "appealing and supremely useful" in a starred review and Guy Kawasaki points out in the foreword, "if you're an entrepreneur…

lieferbar innerhalb 1-2 Wochen

Buch

B2B Marketing Guidebook - Vol. 1

In the age of Industry 5.0, predictive intelligence, and accelerated digital transformation, B2B marketing has become the strategic engine of growth and innovation. This first volume of the second signifi…

lieferbar innerhalb 2-3 Wochen

Buch