Consumer Behavior – alle Bücher, Seite 3

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Sustainable Water Management and Irrigation Systems

Globally, different regions are facing severe water shortages. Population growth, changing consumer behavior and climate change seriously affect freshwater availability. Much of the water used for convent…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 197,13

Greg Kihlstrom
Agile Marketing

Agile Marketing is a highly relevant and timely topic for the fast-moving world that today's marketers work within, characterized by constant technological advancements and shifting consumer behaviors. Ad…

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Buch
Aktueller Preis: EUR 44,82

Emmanuel Joseph
Transnational Brand Equation, Crafting Irresistible Global Marketing Strategies

In today's dynamic global marketplace, businesses must navigate a complex web of cultural nuances, consumer behaviors, and market trends to succeed. "The Transnational Brand Equation: Crafting Irresi…

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Buch
Vorheriger Preis EUR 38,92, reduziert um 5%
Aktueller Preis: EUR 36,91

The Cambridge Handbook of Algorithmic Price Personalization and the Law

In the current digital era, the growth of digital commerce and the data-driven economy has created new opportunities for firms to predict consumer behavior, including their willingness to pay a certain pr…

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Buch
Aktueller Preis: EUR 243,11

Sanam
Unrealistic Profits, Unreliable Results: Rethinking Stockpiling Behavior in Consumption Tax Models

Consumption taxes, levied on the final purchase of goods and services, are a prevalent means for governments to raise revenue. To assess the potential impact of these taxes, economists rely on consumption…

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Buch
Aktueller Preis: EUR 28,00

Lynne Pepall, Manzur Rashid, Peter Antonioni
Microeconomics for Dummies, 2nd U.S. Edition

Find easy-to-follow coverage of microeconomics basicsMicroeconomics For Dummies, 2nd U.S. Edition demystifies the complex world of microeconomics, offering down-to-earth explanations and real-world applic…

lieferbar ab 11.5.2026.
Buch
Aktueller Preis: EUR 25,43

Debbie Danowski
Images of Health in Food Advertising

Debbie Danowski examines the use of health halos as misleading marketing in the advertising and branding of ultra-processed foods, demonstrating the impacts of messaging on consumer behavior and the healt…

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