Marty Cagan: Product Is Hard Svpg Box Set
Product Is Hard Svpg Box Set
Buch
- Includes Inspired, Empowered, Loved, and Transformed
Artikel noch nicht erschienen, voraussichtlicher Liefertermin ist der 20.11.2024.
Sie können den Titel schon jetzt bestellen. Versand an Sie erfolgt gleich nach Verfügbarkeit.
Sie können den Titel schon jetzt bestellen. Versand an Sie erfolgt gleich nach Verfügbarkeit.
EUR 129,11*
- Wiley, 11/2024
- Einband: Gebunden
- Sprache: Englisch
- ISBN-13: 9781394326266
- Bestellnummer: 12014417
- Gewicht: 2313 g
- Maße: 234 x 165 mm
- Stärke: 140 mm
- Erscheinungstermin: 20.11.2024
Achtung: Artikel ist nicht in deutscher Sprache!
Klappentext
Product is Hard.The best product companies use the product operating model to build their tech-powered products. The SVPG Partners have led product at some of the most iconic product operating model companies in the world. The Product is Hard Box Set can help you transform how you work and the results you can achieve.
Titles included in this one-of-kind set:
INSPIRED: How to Create Tech Products Customers Love
EMPOWERED: Ordinary People, Extraordinary Products
LOVED: How to Rethink Marketing for Tech Products
TRANSFORMED: Moving to the Product Operating Model
INSPIRED is written for product teams, EMPOWERED is written for product leaders, and LOVED is written for product marketing managers. TRANSFORMED is written for those leaders that are working to drive change in their companies.
Together these books share the critical lessons learned from working with and for many of the top product companies in the world.