Daniel Citron: Issuing Carte Blanche, Gebunden

Klappentext

The payment rails are already there. The opportunities available through them are far greater than people realize.

Card networks already connect businesses to tens of millions of merchants in almost every country. Issuing Carte Blanche shows entrepreneurs, executives and payments professionals how to use that reach to launch products, improve operations and tap into lucrative revenue secrets leveraging the built-in merchant connectivity the card networks bring.

Drawing on more than two decades in card issuing, Daniel Citron explains the mechanics and commercial levers that are often hidden from view. He covers the four-party model, open and closed-loop programs, consumer and commercial BINs, interchange, breakage, just-in-time funding, foreign exchange, selective authorization, modern processors, eKYC, mobile wallets and agentic commerce. He also explains how to choose a route to market, assess vendors, move from idea to launch and recognize when card-linked services may be a better answer than issuing a card.

Vendor-neutral and accessible to readers without deep payments knowledge, the book is both an introduction to the issuing ecosystem and a practical framework that doubles as a treasure map to the industry's hidden opportunities.