Andrew Zacharakis: Business Plans That Work: A Guide for Small Business 2/E, Kartoniert / Broschiert

Kurzbeschreibung

An easy-to-follow, step-by-step template for how to write, adapt, focus, and adapt a winning business plan and hone valuable skills that will make the plan work.

Beschreibung

Turn ideas into profit
The blueprint for persuasive business plans
The tough economy has become difficult to handle for everyone and for innovative entrepreneurs, it s an especially challenging time to execute their ideas and plans. That s why it s essential to identify and shape ideas and opportunities correctly to ensure the most successful outcome.
Business Plans that Work, 2E provides the must-have, easy-to-follow template that shows you how to write, adapt, focus, and revise a persuasive business plan that converts into profits and attracts top talent helping you assess your strengths and what needs to be done to make your plan work.
Fully revised and updated second edition includes:
Updates on social media and how to use this tool to your benefit
Company case study to illustrate the step-by-step process.
Presentation slide deck and easy-to-follow steps for articulating your idea to stakeholders, potential employees and customers.
Updated statistics, facts, references and appendices
By using the proven framework (the Timmons Model) to identify opportunities, you ll be able to recognize and avoid common pitfalls in creating a business plan and take your ideas to the next level. Written by top experts in the field, Business Plans That Work, 2E will continue to be a must have for any entrepreneur or small business owner.

Inhaltsangabe

Preface ; Chapter 1. Entrpreneurs Create the Future; Chapter 2. Before you Start Writing Your Plan; Chapter 3. Getting Started; Chapter 4. Industry; Chapter 5. Company and Product Description; Chapter 6. Marketing Plan; Chapter 7. Operations and Development; Chapter 8. Team; Chapter 9. The Critical Risks and Offering Plan Sections; Chapter 10. Financial Plan; Conclusion

Klappentext

Turn your great idea into BIG PROFITS with a powerful, persuasive business plan!
With any endeavor, good planning is the key to good results-especially in the launch of a new business or product. Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing, and revising a business plan that converts your business idea into financial profit.
A virtual blueprint for entrepreneurial success, this new edition of the popular entrepreneur's guide provides all the tools you need to communicate the value of your idea to investors and attract key talent, and create a plan you can turn to throughout the entire process of starting and running a business. You'll learn how to:
Determine what to include in each plan, why, and for whom
Secure the capital you need to get the project off the ground
Assess opportunities and risks involved in your project
Avoid common pitfalls that cost money, time, and effort

With Business Plans That Work, you have everything you need to create winning strategies for development, sales, marketing, operations, distribution, and everything else successful ventures are founded on.